ZigBee Resource Guide

- 75,000 copies distributed via print and online!
- Full-year exposure & promotion!
- Reach an estimated 100,000 targeted prospects, specifiers & integrators of Technology
zigbeeThe ZigBee Resource Guide, a media platform of Webcom Communications, is pleased to invite you to participate as a sponsor and/or advertiser in the 2010 ZigBee Resource Guide.

This special print and online resource guide is designed to reach a demographically targeted audience of the most influential buyers, specifiers, and integrators of ZigBee products and services worldwide. The audience consists of active participants already engaged in ZigBee Products, as well as interested and prospective participants who are considering product and service purchases in the near future.

This resource guide provides a unique opportunity for these buyers and specifiers to obtain a comprehensive view of products and services available, combined with the ability to readily interact with the vendor participants.

CONTENT:

To ensure the highest level of readership and distribution, the publication will include a mix of technical and market articles, application profiles, and vendor product and service information. There are three principal components to the guide:

  • Technology Review and Market Outlook articles written by leading industry professionals, analysts and Webcom editors.
  • Advertisements.
  • Application Profiles and Product & Service Showcase articles from participating vendors.

DISTRIBUTION:

The guide will publish in March 2009 via a combined print and online distribution of
75,000 copies (25,000 print & 50,000 online) thus providing powerful and unparallelled
exposure to the marketplace for ZigBee products and services worldwide. Beyond the initial distribution, the guide will have a full-year's continuing distribution and promotion through online accessibility and at numerous trade shows.


TARGET AUDIENCE:

Design Engineers, System Engineers, Integrators of Wireless, Infrastructure, Automation Systems & Technologies

MARKETS:

Home Automation, Commercial Building Automation, Monitoring of Remote Systems, Industrial Automation, Automated Meter Reading, Smart Grid, Advanced Metering Infrastructure, HVAC, Medical /Health Care, Telecommunications, M2M, Device Networking


TRADE SHOW DISTRIBUTION:
CTIA & CTIA Wireless,Building Automation Conf., Entelec, Embedded Systems, Metering Americas, Interop, Connectivity Week, LightFair, Sensors Expo, CEDIA Expo, Short-Range Wireless, EH Expo, Remote Monitoring & Networking, CES (Consumer Electronics Show), DistribuTech, Energy Efficiency Expo, ATX (Automation Technology Expo), Design & Manufacturing Show, ISA Automation Week, World Energy Engineering Congress, Autovation, Connected Health, ISC, World Meter Design Congress, World Healthcare & Innovation, Lab Automation


BENEFITS TO PARTICIPANTS:

  • You reach a large, targeted audience of professional-level buyers, specifiers and integrators worldwide.
  • Full 12-month exposure in a powerful mix of print and online distribution.
  • Reach a core buyer market of influencers and decision makers looking for insight, education and solutions. Reach buyers at all key purchasing and decision points across the spectrum. Technical professionals including system and design engineers; operations managers and executives with purchasing decision authority and influence; dealers and integrators that drive channel purchases.
  • Deliver your message visually and directly to this powerful audience. The unique combination of technical, market and product/service information provides a conducive environment for gaining valuable market and mind share.
  • Participants are specifically included in the editorial content of the guide, and benefit from its sourcing-oriented impact.
  • Powerful lead generation - online interactivity is hot-linked directly to your site for immediate, direct response with no "middle-man" intervention. You control all follow-up and tracking. Print versions carry your web-link everywhere you are included - advertisement, profiles, articles.
  • Benefit from Webcom's cross-promotion to multiple markets for technology products and services. All Webcom resource guides are cross-promoted across all of its media platforms throughout the year in its print magazines, online publications and knowledge centers, conference promotions, and tradeshow distributions conducted annually, all targeting professional-level buyers of technology products and services. You benefit from added exposure to many markets.
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